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Travel

More Treat Than Trick: The Ultimate Guide to Kid-Friendly Halloween in Salem

October 15, 2025

Salem family vacation

Salem in October. The very words conjure images of cobblestone streets, flickering lanterns, and a delicious, spooky energy in the autumn air. But navigating the Witch City with little ones in tow? It can feel more daunting than a chat with the Sanderson Sisters.

Fear not, darling. 

While Salem is the Halloween capital of the world, it’s not just for the hardcore haunting crowd. There’s a whole world of enchanting, spellbinding, and utterly kid-friendly magic waiting to be discovered. So, grab your little ghouls and goblins, and let’s explore the chicest, most spooktacular family-friendly spots in Salem. (You can read more about many of these spots in my Salem 3-Day Kid-Friendly Itinerary!)

Professor Spindlewink's Salem

Professor Spindlewink’s

This is, without a doubt, one of our absolute favorites. Professor Spindlewink’s isn’t just something you watch; it’s an interactive experience that pulls the kids right into the story. Arielle has done it a few times, and the wide-eyed wonder never, ever gets old. It’s pure magic and the perfect way to kick off a family adventure in Salem.

The Good Witch of Salem

The Good Witch of Salem

Step into the prettiest, most whimsical corner of Salem! At The Good Witch, your little one can create their own bubbling potion, design a custom witch’s hat, or even undergo a Magical Transformation. The shop hosts the most darling events and has recently opened a new spell studio we can’t wait to visit! It’s become a tradition for us—Arielle simply has to take a peek inside every time we’re in town.

New England family travel

Real Pirates Salem

For your little swashbucklers, this is a must-see. Real Pirates Salem is a museum dedicated to the wreck of the pirate ship Whydah, discovered off the coast of Cape Cod. The coolest part? They can touch real pirate treasure. Yes, you read that right—they actually encourage the kids to touch it! It’s a thrilling, hands-on piece of history that will captivate everyone.

Salem Kids Tour

Salem Kids Slightly Spooky Tour

Forget dry, boring historical tours. The Salem Kids Slightly Spooky Tour was an absolute dream! What’s their secret? All the guides are teachers, so they know exactly how to keep children engaged and entertained. We had the wonderful Miss Alicia, who is not only the owner of the company but also a Middle School History Teacher who has lived in Salem for 25 years. We knew we were in the best possible hands for a tour that was more delightful than frightful.

Halloween in Salem with children
Salem kids activities October

The Halloween Museum

Fun for the whole family, guaranteed! The Halloween Museum is a vibrant, day-glo-coated trip through the holiday’s fascinating history. It’s filled with incredible vignettes of Salem’s spooky past, plus memorabilia from the season and iconic Halloween films. It’s a visual feast and a fun, lighthearted way to get into the spirit of things.

Non-scary Salem attractions

The Peabody Essex Museum (PEM)

Now, you might see “museum” and think it’s a no-go for energetic little ones, but trust me on this. The PEM is brilliant for families. They constantly have new, rotating exhibits, and many are incredibly interactive and designed with kids in mind. It’s a perfect dose of culture and a fantastic way to spend an afternoon.

Things to do in Salem with kids

Take a Trolley Tour

After a few hours of walking those historic streets, little feet (and let’s be honest, our feet) will be tired. The Salem Trolley Tour is a welcome respite and one of the best ways to see the entire city without a single complaint. Hop on, sit back, and enjoy the charming views.

Salem MA for families

Mahi Cruises Salem

See the Witch City from a different perspective! Mahi Cruises offers several themed boat tours right out of Salem Harbor, and they operate through November 1st. It’s another fabulous way to see the sights while resting your feet. And the best part for moms? Yes, you can take your stroller aboard!

Salem with kids

A Hocus Pocus Pilgrimage

You can’t visit Salem in October without paying homage to the Sanderson Sisters. It’s an unwritten rule. You can join a formal tour or create your own DIY adventure to see the iconic film sites. For all the details on where to find Max and Dani’s house, Allison’s mansion, and the Old Town Hall, check out my full Hocus Pocus Filming Locations Blog Post here and my Instagram Guide here!

Family-friendly Salem Halloween

It’s no secret that Salem holds a special kind of magic for our family, and it has quickly become one of my absolute favorite cities to explore and write about, no matter the season. From spooky season guides to stylish stays (check out our reviews on The Coach House and The Salem Waterfront Hotel) and hidden gems, there’s always a new adventure waiting around the corner.

And while it can be a lot of work to plan, if you know how to plan it out right, it can be a lot of fun! For everything you should know about traveling to Salem in October, click here. And to dive deeper into one of New England’s most enchanting destinations, click here to see all of my posts on Salem!

Kid-friendly Salem

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Kate Andrews

Travel, Fashion & Lifestyle Blogger

Hi, I'm Kate, the founder and editor of Fashionably Kate & Co., a website that encompasses fashion, travel and how to live life to the fullest.

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Science, but add a little rock ‘n’ roll. ⚡️ We sp Science, but add a little rock ‘n’ roll. ⚡️

We spent the day exploring the Museum of Science because I want these girls to know they can take up space in absolutely every room they walk into—whether that’s a runway, a boardroom, or a laboratory.

There is nothing quite like watching the world click into place through their eyes. From Aurora locking eyes with her favorite T-Rex (a required stop, always), to the intense focus at the live animal show, to taking total command of the space capsule. They are curious, they are chaotic, and they are wearing the good sneakers to do it.

But amidst all the grand discoveries of the universe, my favorite moment happened in the quiet glow of the planetarium lobby when Aurora was in my arms, looked in my eyes and sang “You Are My Sunshine” to me. Cue the immediate melting of this mama’s heart. 🪐✨

Smart is chic. Curiosity is cool. And you never, ever have to choose between a love of paleontology and a love of tulle.

Who else is raising little rule-breakers? 

Drop a 🦖 in the comments if you’re raising girls who refuse to be boxed in!

#BostonMoms #MuseumOfScience #GirlMom #STEMGirls #RaisingLeaders @museumofscience
When your daughter announces her official career p When your daughter announces her official career path is to become a butterfly, you have to respect the ambition. 🦋✨

Naturally, we had to lean in, which brought us to my latest obsession: Glass in Flight at the New England Botanic Garden. Imagine walking into a lush wonderland where 30 larger-than-life stained glass and steel sculptures are casually stealing the show. Artist Alex Heveri crafted these massive creatures—hummingbirds, dragonflies, beetles—and they shimmer in the sunlight like oversized jewels dropped into the blooms.

The absolute showstopper was finding this bench framed by massive, stained-glass wings. Watching Aurora sit there, living out her very chic metamorphosis... it was one of those perfect, dream-come-true motherhood moments. The perfect mix of brilliant color, wild scale, and the kind of magic you actually want to pack the stroller for.

Exhibit is open until November 1st!

#GlassInFlight #NEBG #TravelWithKids #BostonMoms #FamilyAdventures @newenglandbg
Spilled espresso and everyday chaos? Not tonight. Spilled espresso and everyday chaos? Not tonight. Tonight, we do tulle and Tchaikovsky. 🩰✨

Took one of my favorite little sidekicks to see the @BostonBallet’s Sleeping Beauty, and the energy was absolutely electric. Watching her wait for Princess Aurora to take the stage—especially when she shares a name with her big sister—was pure, unfiltered magic.

There is something fiercely beautiful about slipping into a velvet theater seat and watching the world light up entirely through your kid’s eyes. It’s a sharp reminder that while motherhood is wonderfully wild, it’s also the greatest excuse to get dressed up, chase the sparkle, and live a little beautifully.

Never skimp on the magic, darlings. Put on the heels, grab your mini, and go book the tickets.  And use my code, FASHIONKATE45 to grab them for $45!🥂👑

Tell me—what was the ultimate fairy tale that had you captivated when you were little? Let’s hear it in the comments! 👇

#BostonBallet #MotherDaughterDate #CityMom #BostonWithKids #sleepingbeauty
How do you measure a perfect birthday? For Arielle How do you measure a perfect birthday? For Arielle, it starts with an exclusive VIP guest list. 🎈

She woke up to seven of her best stuffed friends (with her favorite lovie, Miso, front and center, obviously) waiting with balloons at her bedroom door. Naturally, this evolved into an impromptu plushie movie theater in mom and dad’s bed while she caught up on her YouTube queue.

After a quick cameo at school for a craft, I staged an early breakout for the truly important things in life: mini-golf and a highly curated, five-star lunch at McDonald’s. 🍟✨ We rounded out the afternoon doing what she loves most—a serious art supply haul, tackling some Lego builds, hitting the park, and tearing into presents. She also got to watch the first episode of season 2 of one of her favorite shows, @castleimpossible, while building the first of her @crunchlabs boxes which was her birthday gifts from us. She’s officially obsessed! 

But the absolute best part? The universe really showed up for her. The rose bush we dedicated to Nunny miraculously bloomed yesterday, and we spotted our very first butterfly of the season—Aunt Betty’s symbol. Feeling so incredibly lucky to have our angels looking out for my little ones. 🤍

The birthday marathon will carry on through the weekend, but the countdown continues: Aurora turns 3 in exactly 11 days!

Bring on the cake. 🥂✨

#birthdaygirl #happybirthday #girlmama
S⭐️E⭐️V⭐️E⭐️N Seven years in 90 seconds. ✨ The be S⭐️E⭐️V⭐️E⭐️N

Seven years in 90 seconds. ✨ The beginning of my true purpose summed up in a minute and a half. 

To say she flipped my entire world upside down would be the understatement of the decade. 

Arielle, you’ve grown up in the absolute blink of an eye. While these little flashes of time show the highlights, they couldn’t possibly hold everything I want to express to the sweet, spirited soul who truly saved me.

You are my mini best friend, my ultimate adventure pal, and the absolute best big sister to Aurora. You have this undeniable, unapologetic magic about you—the kind of girl who literally turns the world on with her smile, bringing sparkle, a little bit of sass, and pure joy everywhere you go.

Motherhood is the wildest ride, but loving you is the most beautiful adventure I’ve ever been on. Here’s to the girl who made me a mama, who keeps me perfectly on my toes, and who makes every single day infinitely brighter.

Bring on the confetti (and maybe a champagne coupe for me 🥂)—we have a seven-year-old to celebrate!

Happy 7th Birthday, my darling Arielle. 🩷

#birthdaygirl #happybirthday #girlmama
Looking at these maternity photos, it’s wild to th Looking at these maternity photos, it’s wild to think about where my head was exactly seven years ago today. I knew what was coming tomorrow—the hospital bags were packed, the C-section was scheduled, and I knew I was finally going to hold my baby girl.

But what I didn’t know—what I couldn’t possibly understand until I was in it—was how much I was going to change. How in just 24 hours, my entire universe would flip on its axis.

I didn’t just meet my daughter the next day. I collided with a completely new version of myself. I learned that motherhood isn’t just a title you add to your resume; it becomes your entire essence. If I’m being completely unfiltered, there were times in those early days where I lost myself entirely—where I felt like I was drowning in the sheer weight of this new reality. But stepping into this era has been, hands down, the most rewarding role of my life.

Tomorrow, we celebrate Arielle turning seven. The sweet girl who made me a mom.

I already know the waterworks are coming, but I’m going to have to do some serious strategic blinking—she is my little empath, and if I start crying, we’ll both be a mess! 🥹

I wish I could bottle up this exact season. The one where she still thinks I’m the ultimate VIP guest and genuinely just wants to spend her birthday by my side. Since I can’t freeze time, I’m just going to soak up every single sparkly, emotional, beautiful second of it.

Happy birthday eve to my sweet Arielle. Let the celebrations begin. ✨🥂

#maternityshoot #girlmama #glamourgirl 

Photos by @jessiewymanphotos

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